Press Release Summary: Seo as said is an art of promoting websites through search engines for obtaining top positions in the major search engines, The entire process of seo depends on many factors, but majorly are content, linking and on page work. Below are the following areas that have to be considered to avoid making mistakes in seo.
Press Release Body: Seo as said is an art of promoting websites through search engines for obtaining top positions in the major search engines, The entire process of seo depends on many factors, but majorly are content, linking and on page work. Below are the following areas that have to be considered to avoid making mistakes in seo.
Seo friendly design: A website should be designed as such to be easily accesses able to the search engines. For this the design should be simple, proper navigation of links, good quality of content and optimal usage of keywords. Minimum use of flash and java scripts.
Importance of robot.txt file Search engines crawlers need instruction to pave their way towards website. It is for this purpose robot.txt file is made. This file has this instruction written User-agent:* Disallow: which allows robots to index pages.
Content: The content should be of high quality and should be updated at regular intervals. It is also important to use keywords in the content so as to increase keyword density.
Linking: Linking is also an important aspect of search engine optimization. All the internal pages should be inter linked with each other. There should be a proper interlinking structure and this will in turn boost the page rank of your inner web pages further by including this navigation menu on all of your inner web pages. A link from an external page to your site also acts as a vote and will also have a positive effect on your ranking.
On page Optimization: Optimizing on page factors like H1 tags, title, keyword density, alt tags, etc, and off page factors like the number and quality of inward links from other sites.